Monthly Archives: January 2012
The Mobile DJ Handbook, Second Edition continues to be an excellent guide for novice and experienced DJs looking to build a successful career as the owner-operator of a mobile disc jockey service. Complete with practical tips, expert advice, and creative strategies, this book serves as the perfect guide on how to market and sell your services as well as develop and expand your business. This book contains information on becoming a professional, securing bookings, buying equipment and music, and running party dances, contests, and games. Included within the text are sample contracts, an advertisement and brochure, and resource information. The Mobile DJ Handbook is an essential reference guide which offers readers all the knowledge and inspiration needed to run a profitable enterprise. *New equipment, technology, and practical business advice are integrated *Includes chapters ranging from performance and professionalism, sales and mareting, dancing and games, to booking opportunities *Provides essentials forms, contracts, and brochures
The DJ Sales and Marketing Handbook provides a roadmap to maximizing your profits as a disc jockey. It is jam-packed with practical tools, expert tips and cost-effective methods for increasing sales and creating loyal clients. Renowned DJ Stacy Zemon reveals specific ideas, proven techniques and creative approaches to multiplying your income and gaining the competitive edge. Written for both newcomers and experienced professionals, this comprehensive guide and essential reference manual gives you all of the know-how needed to achieve dramatic results. Inside you will find instructive examples and step-by-step guidelines for how to: find a unique market niche; convert prospects into clients; create and implement a marketing plan; get free publicity; make strategic alliances; select the right media; generate leads and referrals; increase client satisfaction… and much, much more.* Maximize your profits from DJ-ing with this comprehensive plan of how to promote, market and sell your services* Written by Stacy Zemon, the best selling author of The Mobile DJ Handbook and highly-successful DJ* For mobile, club and karaoke DJs
This thesis provides an examination of Disc Jockey (DJ) technology, technique, and aesthetics. The history of popular dance music is explored in an attempt to demonstrate the role that technology has played in the development and future of the DJ aesthetic. Criteria for evaluating and producing Disc Jockey Music Technology is pursued in order to define the fundamentals of dance music and the essence of an authentic DJ performance.

